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Carrerlift

Zouk

Team Lead – Marketplace Performance Marketing

Team Lead – Marketplace Performance Marketing

Zouk · Bengaluru · Competitive

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BengaluruPosted 2 days ago
Eligibility
Not stated
Batch
Not stated
Experience
3–8 years
Pay
Competitive

Carrerlift Agent

Team Lead – Marketplace Performance Marketing · Zouk

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About this role

About the company: - Zouk is an Indian lifestyle brand making vegan bags, wallets, footwear and accessories, with sales through its own channels, major marketplaces and quick-commerce platforms. About the role: - Lead advertising and growth activities across Amazon, Flipkart, Myntra, Blinkit, Zepto and Swiggy Instamart. - Manage the marketplace performance team while taking responsibility for advertising budgets, sales growth and campaign profitability. What you'll do: - Create advertising strategies and allocate marketing investments according to each marketplace's business potential. - Manage Amazon Sponsored Products, Sponsored Brands, Sponsored Display and DSP campaigns. - Improve Flipkart advertising through PLA, Smart ROI and search-performance analysis. - Plan Myntra campaigns using its advertising tools, platform placements and product-performance metrics. - Develop campaigns for Blinkit, Zepto and Swiggy Instamart while coordinating product availability and city-level requirements. - Measure GMV, ROAS, TACoS, ACoS, CAC, conversion rates and marketplace revenue performance. - Conduct experiments involving creatives, keywords, bids, product listings and promotional pricing. - Build reporting dashboards using marketplace analytics and identify opportunities to improve advertising efficiency. - Coach team members, review performance regularly and collaborate with Catalogue, Supply Chain, Creative and Analytics teams. - Prepare advertising plans for seasonal campaigns such as Big Billion Days, EORS and other marketplace sale events. What we're looking for: - 3–8+ years in digital or performance marketing, including substantial experience managing marketplace advertisements. - Practical knowledge of Amazon advertising formats, Flipkart Ads and Myntra advertising campaigns. - Ability to manage budgets, interpret commercial metrics and improve both sales performance and profitability. - Experience supervising teams and working with multiple departments on marketplace growth initiatives. Good to have: - Familiarity with Blinkit Ads Manager, Zepto Ads and advertising opportunities on Swiggy Instamart. - Experience with marketplace SEO, Amazon Seller Central, Flipkart Seller Hub, Myntra Partner Portal or large marketplace campaigns. Good to know: - Office-based position in Koramangala, Bengaluru. - Workdays are Monday to Friday, plus the fourth Saturday of the month. - The position sits within the Performance Marketing department.

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